Client Overview
Render Networks, a global telecommunications company, sought to enhance its data management and customer engagement processes. The goal was to streamline operations, improve customer onboarding and retention, and foster innovation.
Objective
To develop a central event stream to streamline data collection and auditing, reducing reliance on traditional database systems.
Client Mandate
- Streamlining Customer Onboarding
Reducing onboarding time from 8+ weeks to quickly unlock platform value for customers.
- Integrating Advanced Data Analysis
Eliminating the need for external data analysis tools by enhancing in-platform analytics.
- Automating Custom Reporting
Enabling self-service for custom reports to reduce dependency on development teams.
- Expanding Reporting Dashboards
Broadening the scope of out-of-the-box dashboards for immediate business insights.
- Optimizing Operational Efficiency
Automating processes to cut manual steps and reduce operational costs.
- Protecting Revenue
Upgrading analytical features to retain customers and prevent them from turning to third-party solutions.
- Speeding Up Pre-Sales
Making pre-sales demos and POCs faster and more efficient to improve customer acquisition.
- Encouraging Product Innovation
Utilizing analytics to drive innovation and enhance product offerings for market competitiveness.
Proposed Solutions
- Debezium for Change Data Capture
Utilized to monitor and capture data changes in the PostgreSQL database, ensuring no event is missed.
- Confluent Kafka
Deployed to provide a scalable, fault-tolerant system for event streaming.
- Kafka Connect
Bridged Debezium and Kafka, facilitating seamless data movement.
- Event Stream Integration
Unified real-time event ingestion from various data sources.
- Temporary Storage in Kafka Topics
Ensured reliable event processing and storage.
- Event Consumers Development
Created microservices for specific event-processing tasks.
- Real-Time Event Processing
Enabled immediate actions and workflows based on event analysis.
- Auditing Capabilities
Allowed for retrospective analysis and fulfilled compliance requirements.
Technical Outcome
- Render Networks achieved streamlined data collection and auditing, significantly reducing the complexity of their data infrastructure.
- The implementation of Debezium, Confluent Kafka and Databricks provided a robust, scalable solution for real-time data management.
Business Outcome
- The new system design facilitated responsive and automated decision-making processes, enhancing overall operational efficiency.
- Leveraging customer audit trails, the system ensured precise and accurate billing, eliminating discrepancies and enhancing trust.
- Customers experienced immediate value with zero setup delays, thanks to streamlined access to the Data hub.
- The integration of instant dashboard access, market-aligned products, and a robust foundation for AI-driven insights significantly accelerated the customer acquisition process.
- Providing instant access to actionable insights served as a critical tool for retaining customers by continuously delivering value.
This partnership with Pixid has allowed Render Networks to overcome significant data management challenges, proving the effectiveness of a central event stream system. The project not only optimized data handling but also set a new standard for data infrastructure in rapidly growing companies.